Financial target

New Wave Group strives for a sustainable, profitable sales growth through expansion in its three operating segments Corporate, Sports & Leisure, and Gifts & Home Furnishings.

New Wave Group strives for sustainable and profitable sales growth through expansion in its three operating segments: Corporate, Sports & Leisure and Gifts & Home Furnishings. Over a period of one business cycle, the Group’s growth target is between 10 and 20% per year, of which between 5 and 10% is organic growth, and a 20% operating margin (previously 15%). In addition, New Wave Group has an equity ratio target meaning that the equity ratio should not fall below 40% (previously 30%) over one business cycle.

Strategy

To realise its targets, New Wave Group's strategy involves:

  • acquiring, launching and developing the brands in the corporate, sports, gifts and home furnishings sectors;
  • launching the brands and organisations in new geographical markets;
  • spreading the Group's values to new and acquired markets.